BVA responds to OFCOM’s plan to enforce the Digital Economy Act
27th June 2012: Responding to the Government’s plans to enforce the Initial Obligations Code envisaged by the Digital Economy Act, Lavinia Carey, Director General of the BVA said:
“The BVA welcomes this step towards implementing the Digital Economy Act. Copyright theft damages the audio-visual industry because, despite popular misconceptions, the sector depends heavily on video revenues to produce good quality future content.
We therefore look forward to working with our partners and ISPs to implement effective notice-sending under an agreed code and ensuring the public is aware of the threat that infringing services and illegal file-sharing represents to their family’s online security. We need to reduce the damage to the return on investment in film, television and other video content enjoyed by millions and encourage those who do so through illicit means are persuaded to use legal alternatives.”